How to be interesting, redux

Russell Davies wrote a fascinating blog post in 2006 called "How to be Interesting." In short, he tells us that, to be interesting, we have to be interested in people, experiences, objects, music, art and literature and we should share our knowledge with others. It seems to me that Twitter, the modern-day version helps us to become interesting by enabling many of us to share opinions, information and sometimes some very funny observations. The Twitterverse also features lots of folks who bill themselves as Personal Branding Experts. Not that there's anything wrong with that, but maybe if we take some of Davies' post to heart, we won't need a branding guru.